【Friend Wife】

LONDON -- In Britain,Friend Wife football matches aren't exactly known for their half-time entertainment. Normally everyone retreats inside for 15 minutes, grabs a drink and maybe a pie of some description, then heads back up to the stands again.

But Derby Counts F.C. just set a new bar.

During their Championship match against Blackburn Rovers on Saturday, Derby found an unusual -- but undoubtedly glorious -- way to entertain the crowd.

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It's not every day you get to watch a monstrous inflatable fish regurgitating a semi-naked man.

Then again, if you're from the U.S. that fish might look familiar.

That's because he's actually a character from sports entertainment company ZOOperstars originally known as "Mackerel Jordan" -- and he's been entertaining U.S. audiences with his "Eat It" routine for awhile now.

Unsurprisingly the fish was a big hit in the UK, too.

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Giant inflatable animals attacking humans are clearly the gift that keeps on giving.